Investors Relations

Delivering nature's goodness to everyone.

Key Management

MS WANG HUI ZHEN

Group Financial Controller

Ms Wang is the Group's Financial Controller and has more than 15 years of experience in auditing and financial management in Singapore and China. As GFC, Ms Wang leads the Group's financial management in the areas of financial strategy, governance, accounting and risk management. Ms Wang holds a Bsc. (Honours) degree in applied accounting from the Oxford Brookers University. She is a Fellow Member of the Association of Chartered Certified Accountants and a Member of the Institute of Singapore Chartered Accountants.

MR JACK CHONG CHUN YAO

Head of Technology & System Integration

Mr Chong oversees the overall technology platform of various areas within the Company, also looks after the integration of various business processes to internal ERP, working with strategies vendor to improve business process and automation.

Prior to joining the Group, he was working with Oracle and Accenture that handle multiple projects such as SAP and Cloud ERP implementation, within HR and SCM business processes. Jack had experience working with Singapore government and consumer companies.

He holds a Bachelor of Business (Accounting) and Bachelor of Computing from Monash University, Melbourne, Australia, and Project Management Professional Certified (PMP).

MR ROGER CHUA KIANG TAT

Managing Director

Mr Chua is the Managing Director of SunMoon Distribution & Trading Pte Ltd. He first joined the Group as the General Manager (Operations) in 2016, responsible for revamping the Company's sales operations, policies and procedures, as well as redesigning the technology architecture to execute the new business model. He was promoted to Managing Director in 2017, involving in strategic merger & acquisition, human resource planning, overseeing technology implementation and overhaul Company's financial backend system. He served as the director of SunMoon USA and Taian FHTK. Prior to joining the Company, he held several leadership positions in the Singapore Armed Forces, involving in military intelligence, special operations and national security operations. He holds a Bachelor of Science (Computer Science) from University of New South Wales.

MS FLORENCE CHAN PEI SEE

General Manager of Sales

Ms Chan is the General Manager of Sales of SunMoon Distribution & Trading Pte Ltd. As head of sales department, she is responsible for overall business development and performance across various key countries and markets. She has a strong background in FMCG and an in-depth understanding of global markets, having worked in Singapore, Malaysia, China and the US over the last 16 years. Her core strength lies in developing and nurturing new emerging markets and creating brand new FMCG platforms.

She holds an Honors Degree in Management and Economics from the University of London.

MR KELVIN ONG JUN WEI

General Manager of Procurement

Mr Ong is the General Manager of Procurement of SunMoon Distribution & Trading Pte Ltd. He oversees the procurement department and is the key personnel for strengthening working relationships with strategic partners.

Prior to joining the Group, he was the Category Manager of fruits with Dairy Farm Group (Cold Storage Singapore) handling all the procurement and category management for Cold Storage, Marketplace and Jasons.

He holds a Bachelor of Commerce (International Business and Marketing) from Murdoch University, Perth,Australia.